Useful FAQs
Frequently asked questions about immersive 3D video.
Answers to help you decide when to use 3D and how to fit it into your website, campaigns, trade fairs and presentations.
When is it worth using a 3D video?
When traditional photography or filming cannot explain enough: technical products, processes, internal components, environments you cannot access or complex concepts.
Do you need existing 3D models?
It helps, but it is not always necessary. We can assess the materials available — drawings, CAD files, photographs, references — against the level of detail required.
Can the 3D video go on the website?
Yes, it can be used in heroes, product pages, landing pages, portfolios, presentations or installations. It has to be optimised for weight, format and context.
Is it suitable for B2B too?
Yes, especially when you need to explain machines, systems, technologies, industrial or medical products, or complex processes.
Can social clips be created from it?
Yes. Short vertical formats, teasers, loops and campaign content can all be derived from the main video.
How do you measure whether it works?
On the website and in campaigns we read views, engagement, scroll, conversions and support for sales. At events we assess attention, interaction and the quality of the contacts collected.